How many companies in the “Sales agency” industry are there in Germany?
The B2B database of dieanalysten GmbH alone lists more than 42,500 companies in the “Sales agency” industry in Germany (October 2026). Most are located in North Rhine-Westphalia (9,731), Bavaria (7,181), Baden-Württemberg (5,539).
Key figures
Companies by federal state
| State | Number | Share | per 100,000 inh. |
|---|---|---|---|
| North Rhine-Westphalia | 9,731 | 23% | 53.6 |
| Bavaria | 7,181 | 17% | 53.7 |
| Baden-Württemberg | 5,539 | 13% | 49.1 |
| Lower Saxony | 3,471 | 8% | 42.6 |
| Hesse | 3,466 | 8% | 54.2 |
| Hamburg | 2,099 | 5% | 109.9 |
| Berlin | 1,997 | 5% | 51.5 |
| Rhineland-Palatinate | 1,883 | 4% | 45.3 |
| Schleswig-Holstein | 1,780 | 4% | 60.1 |
| Saxony | 1,666 | 4% | 40.7 |
| Brandenburg | 918 | 2% | 35.7 |
| Thuringia | 845 | 2% | 39.7 |
| Saxony-Anhalt | 695 | 2% | 31.7 |
| Mecklenburg-Western Pomerania | 455 | 1% | 27.9 |
| Bremen | 448 | 1% | 64.0 |
| Saarland | 363 | 1% | 36.7 |
| Germany | 42,564 | 100% | 50.4 |
Cities with the most companies in the “Sales agency” industry
Digitalization
61% of companies in the “Sales agency” industry have no website of their own.
Related industries
- Machinery – wholesale41,439
- Food and beverage – wholesale28,364
- Export company27,538
- Electronics – wholesale25,035
- Computers and accessories – wholesale11,957
- Metal – wholesale17,722
- Agricultural products – wholesale17,104
- Optics, precision mechanics, medical technology – wholesale12,893
- Vehicles and auto parts – wholesale6,169
- Electronics – distribution11,163
- Building materials – wholesale10,056
- Food and beverage – distribution9,209
- Medical device – wholesale8,725
- Textiles and clothing – wholesale8,536
- Fuels – wholesale4,162
- Car parts and accessories – wholesale4,073
Frequently asked questions
How many companies in the “Sales agency” industry are there in Germany?
The B2B database of dieanalysten GmbH alone lists more than 42,500 companies in the “Sales agency” industry in Germany (October 2026). Most are located in North Rhine-Westphalia (9,731), Bavaria (7,181), Baden-Württemberg (5,539).
Which German cities have the most companies in the “Sales agency” industry?
Hamburg (2,168), Berlin (1,977), Munich (1,123), Düsseldorf (696), Cologne (684).
How many companies in the “Sales agency” industry in Germany have a website?
39% have their own website, 23% an email address.
How current is this number?
It is recalculated daily from the current database. Last update: October 10, 2026. Businesses in liquidation or with a recognizable closure are not counted.
Cite this number
The B2B database of dieanalysten GmbH alone lists more than 42,500 companies in the “Sales agency” industry in Germany (source: dieanalysten B2B database, October 2026, https://adressen.dieanalysten.com/en/statistics/sales-agency).
The statistics are licensed under CC BY 4.0: free to use, including commercially, with attribution “dieanalysten” and a link.
Method: businesses in the database of dieanalysten GmbH minus a 5% safety margin; businesses in liquidation or with a recognizable closure are excluded. See methodology. As of October 10, 2026.