Business Statistics
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Business statistics · October 10, 2026

How many companies in the “Marketing consulting” industry are there in Germany?

more than 25,000

The B2B database of dieanalysten GmbH alone lists more than 25,000 companies in the “Marketing consulting” industry in Germany (October 2026). Most are located in North Rhine-Westphalia (5,718), Bavaria (4,548), Baden-Württemberg (3,615).

Key figures

25,339businesses in the database
30.0per 100,000 inhabitants
52%with own website

Companies by federal state

StateNumberShareper 100,000 inh.
North Rhine-Westphalia5,71823%31.5
Bavaria4,54818%34.0
Baden-Württemberg3,61514%32.0
Hesse2,1689%33.9
Lower Saxony1,9548%24.0
Hamburg1,2915%67.6
Berlin1,2615%32.5
Rhineland-Palatinate1,0304%24.8
Saxony8964%21.9
Schleswig-Holstein8363%28.2
Brandenburg4562%17.7
Thuringia4482%21.0
Saxony-Anhalt3491%15.9
Mecklenburg-Western Pomerania3081%18.9
Saarland2261%22.8
Bremen2021%28.9
Germany25,339100%30.0

Cities with the most companies in the “Marketing consulting” industry

Hamburg1,307
Berlin1,257
Munich990
Cologne609
Düsseldorf541
Stuttgart396
Frankfurt a. Main257
Nuremberg245
Essen214
Hanover214
Leipzig188
Bremen181
Dresden171
Frankfurt am Main159
Dortmund150

Digitalization

48% of companies in the “Marketing consulting” industry have no website of their own.

Related industries

Frequently asked questions

How many companies in the “Marketing consulting” industry are there in Germany?

The B2B database of dieanalysten GmbH alone lists more than 25,000 companies in the “Marketing consulting” industry in Germany (October 2026). Most are located in North Rhine-Westphalia (5,718), Bavaria (4,548), Baden-Württemberg (3,615).

Which German cities have the most companies in the “Marketing consulting” industry?

Hamburg (1,307), Berlin (1,257), Munich (990), Cologne (609), Düsseldorf (541).

How many companies in the “Marketing consulting” industry in Germany have a website?

52% have their own website, 30% an email address.

How current is this number?

It is recalculated daily from the current database. Last update: October 10, 2026. Businesses in liquidation or with a recognizable closure are not counted.

Cite this number

Suggested citation
The B2B database of dieanalysten GmbH alone lists more than 25,000 companies in the “Marketing consulting” industry in Germany (source: dieanalysten B2B database, October 2026, https://adressen.dieanalysten.com/en/statistics/marketing-consulting).

The statistics are licensed under CC BY 4.0: free to use, including commercially, with attribution “dieanalysten” and a link.

Method: businesses in the database of dieanalysten GmbH minus a 5% safety margin; businesses in liquidation or with a recognizable closure are excluded. See methodology. As of October 10, 2026.